Visual & Visual Merchandising
We plan the store-design finding and optimizing the display areas considering the product and the Customer.
The shop is considered a product communication area and the place to handle the relationship with the consumer.
Beyond the most modern and complete mannequins collections, we might offer you the best fittings and fixtures for your shop: this way we are able to tell your brand and enhance your products.
Training and consulting
In an evolving market, where everything becomes more and more an opportunity for shopping (museums, airports, hotels, train stations), the task of updating and training personnel in charge of sales and incentives becomes strategic.
We offer support, training and organization in Italy and abroad, providing consulting and collaboration with academics, professional management professionals and international marketing specialists.
A service tailored to your company’s size, from independent stores to large retail chains.
Interior&retail design
Design of commercial spaces and study of new forms of interrelationship between producers, sellers, buyers, reinventing function and enjoyment of the point of sale: the study of areas, briefing and definition of lay-outs, paths of movement, from colours to luminosity, lighting, sensorial installations, sound-design.
Concepts of presentation and distribution to meet the new developments in the international market.
Methodologies for identification and definition of new formats.
Sensitive space system
We are living in the era of emotional marketing: the point of sale becomes a sensitive space within which the consum-actor develops a personal relationship with the brand.
Thanks to the multi-sensory the shopping process becomes something memorable, capable of generating emotions not only during but also after the purchase.
The use of the most modern multimedia technologies helps enriching the experience with images, sounds, lights, and effects that build the plurality of new ways to communicate and sell.
Latest news
I manichini diventano reali
Daunenstep, azienda produttrice di piumini da letto, reinventa il concetto di Vetrina. Una coppia di aspiranti partecipanti, sarà infatti protagonista di quello che l’azienda stessa ha definito un social reality: per una settimana 24 ore su 24 la coppia vivrà, mangerà...
EUROSHOP 2017
After five days, with the best result since the trade fair first edition, Euroshop confirms itself as the largest fair in the whole world for retail and commerce. Euroshop is organised in Dusseldorf (Germany) every 3 years. From the 5th to the 9th of March, the 2267...
70% of companies are struck by shoplifting
Italy. The shoplifting episodes are growing in number, especially in the South area. Also the ability of the shopkeepers to fight this problem is getting worse. This 25th November, at the Confcommercio National mobilitization day "Legality, I like it", a focus...
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The showroom
The widest selection in North-East of Italy for mannequins, shop fittings and equipment for display and sales, in a fully covered exhibition area of 3,000 square meters.







